If you want to grow your business, the good ole email could be your best friend. Of course, I am not talking about sending random email messages to unknown recipients but about crafting a good email marketing strategy based on good research and powerful email automation tools. But how to find out what the best… Read More »
As the Internet users are growing each day, it has emerged as a lucrative medium for companies to advertise their products or services. These days, it is very common to find advertisements on the website, search engine or any social media that you must be using. Even mobile applications have emerged as a means of… Read More »
The number of active smartphone users has surpassed the one billion mark and, according to research, people check their phones 80 times on average within 24 hours. This, in turn, gives marketers an excellent opportunity for advertising. In a nutshell, mobile marketing is a multi-channel strategy which includes a wide range of activities that connect… Read More »
According to TechCrunch, Facebook accidentally leaked analytics reports from developers to app testers. A developer contacted TechCrunch with the news that a Facebook App Analytics summary email had been sent to someone outside their company; the email contained private data like weekly average users, page views and new users, according to the report. Facebook confirmed to TechCrunch that 3 percent… Read More »
Dave Orrico, Vice President of InsideSales.com’s Enterprise Sales, once said: “The No. 1 key to success in today’s sales environment is speed. The salesperson who delivers the most valuable information to their customer or prospect first, wins the game. The best sales professionals rely heavily on tools like salesforce.com to provide that competitive advantage for… Read More »
An influencer is someone who, through having our trust, can influence our decision making. These are people who have a following in a particular niche, which they actively engage with. They have access to a large audience and can persuade others by virtue of their authenticity and reach. Due to the huge impact social media… Read More »
Due to the increased pressure Google and Facebook have been facing recently because of data breaches and privacy concerns, the two tech giants have extendede many of the protections they were already planning to offer to European citizens through the GDPR rules to the rest of the world in an attempt to better protect user… Read More »
YouTube is now the biggest search engine in the world. In fact, it is bigger than Bing, Yahoo!, Ask and AOL combined! Study after study has revealed that internet users are increasingly turning to YouTube instead of traditional search engines. A US Study by the Pew Research Centre earlier in the year shows upto 85%… Read More »
Telling your company’s story via social media has never been easier with the broad range of resources, multimedia options, and tools for content creation. One of the most exciting trends in social media is the increasing emphasis on visual content, and, in particular, the use of the social card, which pairs a powerful image with… Read More »
Many marketers dream of having their great content go viral across social networks. They want thousands – if not millions – of people to find the content that they spent a lot of time creating. The truth is, everyone tries but most fail. There is a tiny group of people who have mastered the art… Read More »
