PepsiCo launches accelerator programme with 10 startups

PepsiCo has  named emerging food and beverage brands that will join its first collaborative accelerator program in North America.

Each of the ten participating startups will receive $20,000 in grant funding and participate in a 6-month business optimization program.

The Nutrition Greenhouse program is designed to accelerate the growth of these startups with personalized mentorship from experts at some of PepsiCo’s leading and emerging brands, including Quaker, Naked, KeVita, Stacy’s, Red Rock Deli and Off the Eaten Path.

At the end of the program, one company will receive an additional $100,000 in funding based on the company’s progress, the level of collaboration and partnership with the PepsiCo mentors, and the effective use of the initial $20,000 grant. That company will also have the opportunity to continue partnering with PepsiCo.

The ten startups are:

  • Bohana (Boston, Massachusetts) – Reinvented an ancient high-protein snack with popped water lily seed.
  • Hapi Drinks (Austin, Texas) – Sugar-free kids drink founded with the mission to fight childhood obesity and type II diabetes.
  • IQ BAR (Boston, Massachusetts) – A nutrition bar formulated for cognitive energy, function, and health.
  • Remedy Organics (Englewood Cliffs, New Jersey) – Delicious plant-based functional beverages made with potent superfoods, ayurvedic herbs and botanicals as well as protein and probiotics.
  • Rule Breaker Snacks (Brooklyn, New York) – Innovative bean-based treats that are packed with protein and fiber, gluten-free, vegan, non-GMO, free from the top eight allergens and defiantly delicious.
  • Sophie’s Kitchen (Sebastopol, California) – The first company to make plant-based seafood alternatives which are 100% gluten free, 100% soy free, Non-GMO Project Verified, and Kosher.
  • Too FIT (Fort Worth, Texas) – A lifestyle brand dedicated to crafting and delivering the highest quality nutritional supplements to inspire, educate, and fuel the passions and journeys of adventurers, athletes, and weekend warriors.
  • Torii Labs (Calabasas, California) – A health product company creating powerful plant-based functional beverages that balance, build and brighten your body and mind.
  • Wildway (San Antonio, Texas) – A better-for-you breakfast and snack food company that inspires others with products that provide real nutrition from real food to fuel life’s wild adventures.
  • YoFiit (Toronto, Canada) – A plant-based company focusing on functional, clean and innovative meal solutions, one of which is a patent-pending high protein, high omega-3 and gum-free chickpea milk alternative with flax offering 40 grams of protein per container.

For additional information and updates on the program, visit

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