According to Finacial Times, Twitter Inc is set to buy Berlin based SoundCloud, a social platform for creating and sharing original audio sounds with friends or to blogs and other social networks.
SoundCloud is a platform that enables people to upload, record, promote and share their music and other audio files.
The company has aggressively expanded its capabilities to carry multimedia content. Last year, it acquired “We Are Hunted,” a three-person music streaming-startup from Australia.
The Twitter deal comes at a time when Apple Inc bought the music streaming company Beats, the headphones and music-streaming firm founded by Jimmy Iovine and Dr. Dre, for $3 billion.
SoundCloud declined to comment on the deal while Twitter did not immediately respond to an email seeking comment outside regular U.S. business hours.