An Entrepreneur by definition is an individual who “organizes and operates a business or businesses, taking on financial risk to do so”, sounds like most self employed people doesn’t it? That’s because this is what they are. It’s just a fancy way of labeling those who have their own ideas about business and are confident enough to take the plunge and start it up.
The great benefit of doing this is the potential financial gain to be made if your idea takes off, prime and cliched examples being Richard Branson and Alan Sugar. Beginning with very little both men set about making their fortune and were relentless in doing so. I bet many of you reading this are thinking, “It must be easy”, “I can do it” the former is incorrect but the latter is certainly true.
This article will highlight the best way to become a successful entrepreneur and how to take advantage of the internet in order to market you properly and effectively.
Highlight your Idea and Plan for the Future
In a time of economic uncertainty new business ideas have to have a solid long term strategy before investors even consider putting their faith in you. Upon highlighting your (unique and interesting) idea you must hatch an economically viable plan for the envisioned growth and expansion of your company or plan.
While this, at the initial stage, doesn’t have to be concrete, the fundamentals need to be ironed out early on. You will receive help from your investor on this aspect however it looks much better if you have your own ideas about the financial element of your idea.
In addition to this, clarity is everything, you must illuminate and bring to life your ideas in a way that is graspable, interpretable and digestible.
Be Prepared to be Questioned
If your idea gets noticed and people become interested, you have to be ready to be bombarded with questions about the structure (film, book, or object), physical dimensions and what makes it different from existing things of a similar nature that are available already.
If you can answer confidently and provide details/prototypes then immediately you become a much more secure option for potential investors. At the end of the day this is your project and your idea, it’s logical that you should know every aspect of its inner workings, inside out. Failure to do so is simply foolish on your part.
Make Use of the Internet
This is the simplest and best way to get noticed in the modern era. Aside from wealthy family friends (never a bad option), outside investment is the only way to propel your project onto the market.
Websites such as Enthuse.me and Freelance Alliance allow you to create a personal profile in which you can upload examples of your work for the public to view, this is the best way to get noticed! Being an entrepreneur means your life changes on a day to day basis, it is fluid but also controlled by you. It ebbs and flows based upon your decisions and that formulates the greatest appeal of being a creative entrepreneur.