On Tuesday, Nokia unveiled winners for its Israel Innovation Competition which was launched on 9th April with the aim of identifying high-tech innovations to complement the company’s ground-breaking Liquid Applications* solution.
Out of 25 companies that proposed their ideas, Nokia chose six finalists out of which Racana emerged winner of Global innovation award.
Racana developed a platform for personalization of content and content recommendations for mobile users. With this solution, mobile operators can anonymously identify the interest areas of consumers and enable the offering of personalized digital content, services and products and monetize this value add, which is one of the many benefits that will be enabled by Liquid Applications.
“We were honored to take part in the Israel Innovation Competition. In the eyes of a young start-up like our company, we found Nokia Siemens Networks’ open innovation approach and thinking refreshing and unique”, said Amit Sternberg, chief executive officer at Racana. “Nokia Siemens Networks ‘s professional team encouraged us to take into account wider aspects related to our business, as reflected from the mobile operator’s point of view.”
As the Winner of the Global Innovation Award, Racana will engage in detailed business evaluation and solution testing with Nokia Siemens Networks, following this evaluation Racana may have an opportunity to become an important part of the global mobile broadband ecosystem through Nokia Siemens Networks.
Another winner of the competition was C-B4, a highly sophisticated predictive analytics software system that autonomously models and analyzes any kind of “objects”, such as a user, a sensor or a network component with an aim of detecting hidden patterns in large sets of data and mapping them into business opportunities.
“It was a great opportunity for us to work with a large company such as Nokia Siemens Networks and showcase the benefits of C-B4. The beauty of our solution is that as the analyzed system becomes more sophisticated, contains more data and involves increasingly complex customer needs, the added value of C-B4 becomes more significant”, said Professor Irad Ben‐Gal, chief executive officer at C-B4. “The experience we have gained with developing and demonstrating this innovative solution has given us a great advantage going forward”.
C-B4 will receive the option to enter into a four-month mentoring experience with Mr. Amos Talmor, a private investor & startup consultant and part of the assessment team, with the aim to help the company develop and execute its Go to Market plan. In addition, Nokia Siemens Networks will continue its dialogue with C-B4.
Other companies that made it to the finalists list are NICE Optimize, SentryCom, Uppspace, and Velocee
“Innovation is not a one-way street, and that’s’ why we want to work with various ecosystem companies through open platforms such as this competition,” said Hossein Moiin, executive vice president, technology and innovation at Nokia Siemens Networks. “Our goal is to create an underlying network fabric that allows others to innovate, thus speeding up mobile broadband adoption and ultimately realize our vision of enabling networks to deliver 1GB per user per day of personalized data profitably by 2020.”
The competition entries were assessed by experts from Nokia Siemens Networks, together with representatives of external parties** including Intel Capital, Cellcom Israel Ltd, Israel Export and International Cooperation Institute, as well as Mr. Amos Talmor, an experienced high-tech investor.