Safaricom launches the 2013 AppStar challenge


On Thursday, Kenya’s leading integrated communications services provider Safaricom Limited launched the Safaricom Development Challenge, a competition aimed at equipping entry level developers with entrepreneurial and technology skills.

The competition which will feature a 3 month incubation period during which participants’ will be required to develop apps in any of the following six categories: Agriculture, Health, Financial Inclusion, Education, Entertainment and Utilities. Upon completion, apps developed during the incubation stage will be uploaded onto the Safaricom App-store for commercialization by the developers.

Aspiring participants have until June 28th, 2013 to submit their entries. Successful applicants will be admitted for the three months programme in July and the winners to be unveiled on November 1, 2013.

A total of Ksh. 3.7 million has been set aside for the completion by the communication giant with Kshs.1.5 million going to the winning app while the first runners up will get Kshs.1 million. Winners in each of the six categories will not walk away empty handed, they will each get Kshs.200,000.

The Safaricom Development Challenge Competition is a sequel to the Safaricom Appstar Challenge held in September last year and is part of an on-going commitment by Safaricom to help develop and nurture a profitable local apps industry for Kenyan developers.

According to Joseph Ogutu, Director for Strategy and Innovation, “Kenya is spearheading the mobile phone revolution not just in Africa, but on the globe and it therefore, goes without saying that the future of technology in Kenya is anchored on the continuous development of sophisticated mobile apps which will address societal gaps.”

Applications will be assessed on the basis of their significance and impact, originality of their ideas, clarity of the idea, ease of implementation, and commercial appeal.

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Written by Regina Timothy

Editor of TechNews Report. Loves all things technology

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