Following the rapid change in technology, online marketing has continued changing day in day out. This is as a result of stiff competition that exists among the sites as well as algorithms of search engine. Which keep on changing considerably with time? Consequently, many SEO agencies have come up with the motive of offering a number of services.
Normally on emergence, they have always promised their clients heaven and earth notably priced performance in addition to guaranteed results. This is what normally makes it absolutely impossible for many business enterprises to choose an excellent agency. This is because many people become confused when it comes to factors to consider when choosing an SEO company. This article is thus going to highlight 5 questions to ask before you hire an SEO Agency in Post Panda/Penguin Era. They thus include the following.
How does the company perform?
It is important to know how the site performs. In addition to this, it is equally necessary to understand its stand in as far as the rankings of search engine is concerned. This can be achieved by carrying out some analysis of the targeted site. Either way, tools of Google webmaster can be employed in order to verify this site. This way, it becomes very easy for Google to reveal some loop holes in the site, problems related to web links, the link types the site keeps getting, only to mention, but a few. To analyze site traffic, using Google analytic is still recommended.
Do you understand your requirements?
This is another concern to be addressed. Upon analyzing the site, it is equally important to identify some of the requirements of the site. This aims at answering some issues like need for tariff increment or tariff reporting, the need for a person to lay strategies for the site, among other factors.
Are you financially stable?
Due to availability of many online marketing companies, everything today revolves around financial stability. Therefore, before hiring the services of an SEO, one should be able to cater for the expenses. Besides this, it is also essential to go for agencies that charge friendly costs for the amount of service they deliver.
This is notwithstanding the fact that such companies exist in large numbers.
Is the agency transparent in handling its affairs?
Since the common factor bringing a client and an agency together is money, it is very paramount to ensure that there is transparency in this field. This should however be done on regular basis
Is it the best fit?
Not all SEO Agencies are considered the best. One must understand in the first instance SEOs are very many including even the freelance SEOs. This therefore implies that one has got no option, but just to go for the best one.
In conclusion, all the involved parties have a say when there is either an achievement or a downfall after service delivery. This then implies that there must be a coordinated effort in this field. For instance, a client is called upon to show commitment by keenly following up his or her work and possibly raise concern where need be.
[author ] Ludwing is a PPC expert, entrepreneur, and blogger guy. In his spare time, you can find him updating his own site Zinzz.com. Follow him on twitter @LudwingNY.[/author]