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Yolo! Intel smartphone launched in Kenya


Intel and Safaricom have announced Africa’s first Intel-powered smartphone, a handset named Yolo that is aimed at first-time smartphone buyers in Kenya.

The device is aimed at the growing number of cost-conscious and first-time buyers in Kenya who do not want to sacrifice device performance or user experience for cost. The Yolo smartphone will be sold countrywide at the entry price of Kshs. 10 999 (about $126) and comes bundled with free 500 MB data.

Peter Arina, General Manager of Safaricom’s Consumer Business Unit had this to say: “We’re redefining what cost-conscious Kenyans can expect from a smartphone. The Intel-based Yolo smartphone strikes a unique balance between price and performance – we consider it to be a real breakthrough. It’s great news that Kenya will be the launch country in Africa for smartphones with Intel Inside and we expect a great reception from our customers.”

The Yolo smartphone also packs an Intel Atom Z2420 processor under the hood, as well as Intel’s Hyper Threading Technology that can reach processing speeds of up to 1.2GHz. According to Intel, , notes the press release.

Based on Intel’s latest smartphone platform for emerging markets, which made its debut earlier this month at the International CES 2013, The Yolo handset is powered by the Intel Atom processor Z2420 with Intel Hyper-Threading Technology that can achieve speeds of up to 1.2 GHz. The handset also supports FM radio and sports a slot for expandable memory. Moreover, Yolo is also equipped with Intel’s XMM 6265 modem for global roaming. For added protection, data back-up and restore capabilities; users can also enable the handset with McAfee mobile security software

The device is housed in a compact design and features a 3.5-inch touchscreen display for crisp text and images, support for FM radio and an expandable memory slot for greater flexibility, and HSPA+ modem support with Intel’s XMM 6265 modem for global roaming.

Intel’s Aysegul Ildeniz who is the Regional Director for the Middle East, Turkey and Africa Region, added “The new handset extends the benefits of Intel technology to more smartphone users around the world and we believe that Kenyan consumers will welcome the increased functionality and overall value of the device. We look forward to our continued cooperation with Safaricom.”

The device is available from Safaricom, an Intel partner and a major mobile network operator in Kenya.

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About Regina Timothy

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Editor of TechNews Report. Loves all things technology
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